THE SALES ECOSYSTEM ASSESSMENT

Your revenue engine is leaking somewhere.
This shows you exactly where.

A rigorous diagnosis of all seventeen elements of your sales ecosystem, scored, mapped, and presented to you in a strategic working session. You leave knowing precisely what to fix, and in what order.
R15,000
Completed online, presented in person or virtually
Write your awesome label here.

WHY YOU NEED THIS

You can feel that something is off. The forecast keeps slipping. Good people are working hard and the number still misses. Deals stall and nobody can quite say why.

That is because sales is not one thing. It is an ecosystem of seventeen moving parts, and when revenue underperforms, the cause is almost never where the symptom shows. From inside the business, you cannot see the whole engine at once. We can.

The Sales Ecosystem Assessment gives you the one thing no internal view can: a complete, honest picture of every part of your revenue engine, and a clear verdict on which parts are costing you growth.

The Sales Ecosystem

17 Elements - 4 Domains

WHAT WE EXAMINE

Seventeen elements. Four domains. One complete picture of how your business creates revenue.

STRATEGY & DESIGN

Sales Strategy & Go-to-Market Design · Sales Culture & Leadership · ICP, Segmentation & Territory Design

PEOPLE & PERFORMANCE

Sales Talent, Hiring & Onboarding · Sales Coaching, Development & Enablement · Sales Manager Effectiveness

PROCESS, PIPELINE & PRODUCTIVITY

Sales Methodology & Buyer Alignment · Sales Process Architecture & Deal Management · Pipeline Health, Coverage & Forecasting · Account Planning & Revenue Expansion · Digital Transformation, Tech Stack & AI · Sales Enablement

DATA, OPERATIONS & RETENTION

Sales Data, Analytics & Forecasting · Revenue Operations & Cross-Functional Alignment · Marketing-to-Sales Pipeline Generation · Remuneration, Incentives & Performance Measurement · Customer Success, Retention & Revenue Expansion

Each element is scored across seven sub-elements on a one-to-ten scale, with a red, amber or green status. One hundred and nineteen data points, one clear verdict.

HOW IT WORKS

1

You complete the assessment.

Online, at your own pace. You score your ecosystem across all seventeen elements. It is thorough by design, because a shallow diagnosis is worth nothing.
2

We analyse and interpret.

We take your scores and apply ten years of judgment to them: spotting the patterns, the root causes, and the connections you cannot see from inside.
3

We present your findings, in person or virtually.

This is where the value lands. We walk you through your complete ecosystem map and your prioritised roadmap in a focused working session, in person or virtual depending on where you are. You leave with clarity and a plan, not a PDF you never open.

WHAT YOU RECEIVE

Empty space, drag to resize

A prioritised roadmap.

The single most valuable output: exactly what to fix first, second and third, sequenced for impact, not guesswork.

A strategic presentation session.

A focused working session, in person or virtual, where we walk you and your team through the findings and what they mean for your number.

Your complete ecosystem map.

All seventeen elements, RAG-scored, so you can see at a glance where your revenue engine is strong and where it leaks.

A written synopsis.

A clear, shareable summary of where you stand, for your leadership and your board.

THE INVESTMENT

R15,000

Includes the full seventeen-element assessment, our expert analysis, your prioritised roadmap, your complete RAG ecosystem map, a written synopsis, and a strategic presentation session in person or virtually.

WHY TRUST US WITH THIS

The Sales Ecosystem framework is proprietary to The Sales Counsel, refined across ten years and thousands of salespeople. This is not a generic scorecard. It is the same instrument we use inside our most senior advisory engagements.

Empty space, drag to resize

For ten years, we’ve helped South African businesses turn pipeline into revenue, revenue into jobs, and jobs into a stronger economy.

Stop guessing where the revenue is leaking.

In one assessment, see your entire revenue engine clearly, and know exactly what to fix first.